Captivating the Consumer,
Translating the Trend
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The Flower Trends Forecast will aggregate data points and insights from leading consumer trend reports to distill what is the most applicable to the flower consumer.
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How the trend is represented in the floral space from the corresponding visual palette to other visual elements will be shown in a variety of mediums including photography and video.
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The Flower Trends Forecast goes beyond identifying what the consumer wants and provides specific actionable ideas to help business in the floriculture industry maintain and increase consumer demand.