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A Premier Floral Importer and Distributor
of Fresh Cut Flowers

Celebrating 25 years in the floral industry, Choice Farms is well-established as a trusted floral importer and distributor, specializing in exceptional wedding and event florals.

Choice Farms offers over 250 rose varieties, including more than 60 garden roses and over 30 spray roses. Their selection ranges from timeless favorites like Vendela to the latest trends such as the X-pression family.

Approximately seven years ago, Choice Farms reinvented their company by introducing a glamorous and extensive high-end novelty line. This collection features Sweet Peas, Butterfly Ranunculus, Elegance and Success Ranunculus, Peonies, Anemones, Scabiosa, Larkspur, Delphinium, and many more. Choice Farms sources products globally to provide a diverse range.

Quality and reliability are essential elements of their portfolio, resulting in stunning, memorable floral arrangements every time. Their highly experienced team are experts on colors and varieties and work to ensure access to selections that will impress even the most discerning clientele.

To stay at the forefront of the floral industry, Choice Farms actively participates in industry associations such as WFFSA, SAF, and AFIF, as well as many other industry-related shows and events.  

To learn more about Choice Farms and their exceptional selection of products, visit www.choicefarms.com or follow them on social media @choicefarms

Our sales team is highly experienced, offering expert consultations on colors, varieties, and options. Their customer service is unmatched in the industry. 

To stay at the forefront of our industry, we actively participate in industry associations such as WFFSA, SAF and AFIF. as well as many other industry related shows and events.

To learn more about Choice Farms and our exceptional selection of products, visit www.choicefarms.com or follow us on social media at @choicefarms. 

Harness the power of color with Design Master and The Flower Trends Forecast

Color is King at Design Master. We study its intricacies, trends and psychology to offer extraordinary color sprays and accessory products for the many unique applications demanded by creative professionals and imaginative individuals for floral and decorative projects.

Our sprays have the Versatility Factor with surface applications and techniques. Color the most delicate of surfaces, such as silk and fresh flowers, fabric, ribbon, tulle, lace, paper, foam board and Styrofoam™ brand foam TO the sturdy hard surfaces such as wood, metal, masonry, terra cotta, ceramics and plaster... AND so many unique surfaces in-between! Not only can you change colors of so many different surfaces but also change the finished look with Super Simple Spray Techniques. Whether choosing to use straight-from-the-can color or layering veils of color, Design Master provides a plethora of possibilities to use our color. Our colors aren’t your wall or sofa colors but the Vibrant Color needed to accent your living. We feature colors that bring flowers, fashion and surroundings to life.Whether creating for everyday, bridal, home accessory, party décor or holiday celebration our color adds the POP andthe WOW. The brilliance of our color is a frequently praised attribute with customers.

Our products are the Quickest Color Around –Dries FASTest! And, that’s an attribute any busy artisan can appreciate. Explore this website to view all our products, learn tips and techniques, and be inspired. You’ll see why our color tools are Color Beyond Ordinary!

Design Master was established in 1961 by Mark Addison, who grew the business until selling it to The Pennock Company in 1990. In 2021, Design Master was acquired by Smithers-Oasis Company, the largest worldwide manufacturer and marketer of floral products. A Palette Chart featuring all our products on a double-sided, 8.5′′ x 11′′ page can be viewed here: 2023 Palette.

Color Cues

Heus in Harmony

  • 129 Tiger Lily on Yellow Ranunculus

    129 Tiger Lily on Yellow Ranunculus

    129 Tiger Lily on Yellow Ranunculus

  • 141 Coral Charming on Light Bronze. Left Original, Middle 2 Coats. Right 3 Coats

    141 Coral Charming on Light Bronze. Left Original, Middle 2 Coats. Right 3 Coats

    141 Coral Charming on Light Bronze. Left Original, Middle 2 Coats. Right 3 Coats

  • 678 Red Clay Left, 677 Honeycomb Middle, 142 Thicket Right, on Lavender Mum Original in Front

    678 Red Clay Left, 677 Honeycomb Middle, 142 Thicket Right, on Lavender Mum Original in Front

    678 Red Clay Left, 677 Honeycomb Middle, 142 Thicket Right, on Lavender Mum Original in Front

  • 141 Coral Charming on Pale Peach Stock. Left Original, Middle 2 Coats. Right 3 Coats

    141 Coral Charming on Pale Peach Stock. Left Original, Middle 2 Coats. Right 3 Coats

    141 Coral Charming on Pale Peach Stock. Left Original, Middle 2 Coats. Right 3 Coats

  • 141 Coral Charming on Wht Hydrangea.

    141 Coral Charming on White Hydrangea.

    141 Coral Charming on White Hydrangea.

  • 710 Burgundy, 138 Purple Pansy on Queen Anns Lace

    710 Burgundy, 138 Purple Pansy on Queen Anns Lace

    710 Burgundy, 138 Purple Pansy on Queen Anns Lace

The International Fresh Produce Association is the largest and most diverse international association serving the entire fresh produce and floral supply chain, and the only association to seamlessly integrate world-facing advocacy and industry-facing support. We exist to create a vibrant future for all, and to do so with your prosperity in mind. Become a member today!

Creating a more sustainable industry
now and for future generations

Educating and Empowering the Floral Community By Providing:

  • Comprehensive, research-driven, and easy-to-understand guides designed to facilitate the adoption of sustainable practices across all facets of your business.

  • Sustainability certification information to help you gain clarity on certifications that align with your commitment to sustainability, helping you stand out and make informed decisions.

  • The latest floriculture sustainability news and insights, empowering you to lead with innovation and responsibility.

Learn more today by visiting sustainabloom.org

About Sustainabloom

Established in 2022 by the American Floral Endowment (AFE), Sustainabloom is at the forefront of ushering the floriculture industry into a future where sustainability is at the core of every action. As a collaborative initiative, we’re dedicated to making sustainable practices understandable and accessible to all, promoting a culture of operational excellence and environmental stewardship.

Your Expertise Can Shape the Future

We invite you to contribute your knowledge, ideas, and experiences to Sustainabloom. Your insights are invaluable in our mission to empower the floral community with research-driven, accessible resources. Together, we can inspire businesses to adopt sustainable practices that benefit our planet and its inhabitants. Reach out to This email address is being protected from spambots. You need JavaScript enabled to view it. to share your expertise and join us in cultivating a greener future.

Support Our Sustainable Mission

The success of Sustainabloom relies on the generous support of partners and sponsors who share our vision for a sustainable floriculture industry. Your contributions help us expand our resources, making sustainability achievable for businesses at every level. Every donation, big or small, supports our goal of fostering a floriculture industry that thrives on environmental care, social responsibility, and economic resilience.

Donate Today

Let's Grow Greener Together

Join us on this journey to transform floriculture into an industry that respects our planet and its people. For more information on how you can get involved or support Sustainabloom, please visit www.sustainabloom.org.

Together, let's cultivate a greener and
more sustainable floriculture industry.

WE WORRY ABOUT YOUR FLOWERS SO YOU DO NOT HAVE TO!

Getting flowers from harvest to home is nothing short of tricky! It takes teamwork from all players in the supply chain to maintain cold temperatures, carefully handle boxes, maintain cleanliness and treat stems effectively and affordably to guarantee quality, consistency, beauty and longevity of the incredible floral bouquets and arrangements we produce.

Minimizing flower waste is one of the most effective ways to reduce your environmental footprint. Not only does it save the stem, but it saves everything that went into getting that stem to the hands of the consumer.

3 simple steps to reduce waste:

1- Clean

2- Cold

3- Care

FloraLife® Express Ultra 300 & FloraLife Crystal Clear® Ultra

Ultra concentration means the product is optimally concentrated to significantly reduce waste in water, packaging and transport. This means the product has all the great benefits of the regular FloraLife® Express 300 and FloraLife Crystal Clear® feeding solutions but more optimally concentrated, leading to a lower overall footprint on the planet.

NEW FloraLife® QuickMix Handheld Dosing System

Dosing postharvest products accurately while also remaining affordable and easy to use has often been an issue. Inaccurate dosing leads to sub optimal performance from your hydration and feeding solutions, reducing the impact your efforts can have.

The FloraLife® QuickMix handheld dosing system is a compact, accurate and affordable dosing system that easily connects to any water source and can be used with the majority of FloraLife® hydration and feeding products.

Features & Benefits

  • An affordable and compact solution for dosing fresh-cut flowers.
  • A highly accurate way to dose and avoid sub-optimal performance from your hydration and feeding solutions.
  • Easy to adjust between dosing settings.
  • Compact and easy to use.
  • Refillable canister that allows for easy monitoring of solution level.
  • Highly accurate dosing.
  • Suggested use between 30 and 50 psi.
  • Dispensing rate, 14 l/min / 3.7 GPM (assuming average water pressure).
  • Mixes and dispenses FloraLife® products with water at rates of 2ml, 5ml, 10ml and 20ml/L.
  • 3/4” GHT connection.
  • Swiss-made.

Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
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