Skip to main content

Consumers Change, So Will Flowers

Consumers Change, So Will Flowers

 

Consumers have changed and we all must be prepared to change what we offer them! As part of Chrysanthemum Week in Colombia, where flower breeders share their new chrysanthemum cut flower varieties, the Produce Marketing Association (PMA) hosted a webinar to talk about the changing consumer! PMA Director of Floral, Becky Roberts, shared four emerging consumer changes that impact how consumers shop for flowers. See the FloralDaily article and be prepared to evolve to meet the changing needs!


Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
Copyright © 2024 * All Rights Reserved. 
(765) 973-9600 * This email address is being protected from spambots. You need JavaScript enabled to view it.
Privacy Policy and Terms of Use * Site Map * Powered by FreshPath