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Taking Flowers to the People

In this age of experiential retail, flowers need to engage the consumer in new ways.  Phebe Robinson-Higgins of Popped with Phebe shares tricks for the pop-up entrepreneur!   Oasis Floral Products IDEA Weekly explores this great inside look at pop-up flower shops with Phebe!  See the article!

Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
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