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Flower Trends in the News

Trends are the evolution of consumer preferences. Those preferences are driven by individuals’ personal needs and aspirations. Flower trends impact all aspects of a floral purchasing experience. Here we share information advancing the evolution of the trends so that we may be more responsive to the ever-changing desires of consumers.

Bright and Breezy Trends

Fresh and Bright, Leads Trends

 

Seems we are all looking for ways to reshape our world following the pandemic!  We are trying to adapt to the unpredictability and fickleness in our daily lives!  The Flower Council of Holland has translated these tendencies into four styles that influencing horticulture trends for 2022.  See the FCH Horticulture Trends 2022

 

Bright and Breezy Trends

Bright and Breezy Trends

 

The Flower Council of Holland UK has released a trend collection for spring/Summer 2022 and the look is about connection and celebration.  The trend will be for lots of color in a relaxed styling reflecting people’s need for a worry-free feeling.  See the post!

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Color Trends Emerge

Color Trends Emerge

 

Color trends are dynamic, predicting and forecasting these trends now relies on new sources.  Shutterstock just released the colors popping up in more image downloads than ever before.  Set Sail Champagne, Fortuna Gold and Tidewater Green lead the way.  See the Shutterstock 2021 color trends.

 

Be Trend Ready!

Be Trend Ready!

 

Oasis Floral Products is sharing trends in this star packed education event, Modern Floristry Forum! Two days of sessions (August 31st and September 1st) for one price, all focused on trending floral designs and how to create them! See more about the Modern Floristry Forum!

Romantic Flowers Return

Romantic Flowers Return

Designer and educator, Gregor Lersch shared his view of event flower trends (along with other information) with Alison Bradley on the most recent Danziger Live webinar.  Gregor predicts the preferred event floral style to be romantic, with an opulent use of warm colored flowers. See the full webinar

 


Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
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