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Flower Trends in the News

Trends are the evolution of consumer preferences. Those preferences are driven by individuals’ personal needs and aspirations. Flower trends impact all aspects of a floral purchasing experience. Here we share information advancing the evolution of the trends so that we may be more responsive to the ever-changing desires of consumers.

Flowers To Create Comfort and Togetherness


Flowers To Create Comfort and Togetherness

‘Ephemeral reveals themes of softness, frosted and matte finishes, transparency, and blossoms that are prized for their delicate nature.” Flower Style shared that many flower consumers are preferring flower designs that reflect the delicate softness of EPHEMERAL.  Flower Style recommends creating designs with the feel of ‘ease, comfort and togetherness.”  See the Flower.Style trend post.

2022 Summer Trends


2022 Summer Trends

Seems the top trend for flowers the last year has been consumers willingness to buy more of them!  Flower Shop Network talks about summer trends for flower shops and plants are still in the trend mix as consumers are still enhancing living spaces.  Designers are choosing more unique color combinations and design styles with consumers welcoming the more unusual and more intricate stylings.  See the Flower Shop Network trend article.

Flower Girls Become Angels


Flowers for 2022 Wedding Dress Trends

Six exciting wedding dress trends for 2022 are highlighted by Florists’ Review’s collaboration with Jen Campbell, editor at Green Wedding Shoes.  The six dress shoes have been paired with flower bouquets to complement each style.  Be ready with your creative recommendations for those 2022 brides, see the Florists’ Review article.


 

Flower Girls Become Angels

Flower Girls Become Angels

 

Flower crowns and headbands remain the favorite for brides for their flower girls.  Nothing transforms your favorite niece into an angel on your wedding day like a crown of flowers!  The innocence and beauty of youth shines through when flowers become part of the special flower girl attire.  Florists’ Review shares a series of Stylish Designs for Flower Girls.


 

Weddings and Flowers

Weddings and Flowers

 

A shout out to the ancient Greeks, Romans and Egyptians who started the tradition of carrying fragrant herbs and spices to ward off bad luck during weddings.  Brides magazine shares the history of bridal flowers in Everything You Need to Know About the Bridal Bouquet.  The Victorian age gave us the bridal bouquet as we know it today that celebrates the romantic sentiments of heartfelt love.  Brides shares The 10 Most Popular Flowers for Weddings of all time.  Is there really any better way to express love, we don’t think so!

 


Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
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